Business Strategy, Marketing Positioning, and Innovation. If these words sound familiar, you’ve probably scrolled through LinkedIn for 5 minutes. As funny as that sounded in my head, it’s true. Hundreds of thousands of professionals talk about these 3 items separately but in real companies this is the same knot.

My job is to help teams stop mistaking motion as progress and avoid growing around vanity metrics.

If you’re finding that your growth is stagnating but your metrics aren’t telling the same story then we should chat.